The event

We were invited by Heineken to organize an event for the UEFA Champions League Final in Brasilia, in partnership with the OnzeX agency, from Recife. Our challenge was to make all guests experience the Heineken universe, enjoying every moment of the football match.

The chosen location was the mixed zone of Estádio Nacional de Brasília, where we brought an exclusive structure, so that all our guests could have the best experience watching the UEFA final.

The event, which has already been held by Onzex for some years, has a specific format, with the choice of 11 regional influencers to form a team of captains. After that, each captain must choose 11 friends, forming complete teams, who will be present in the transmission of the big game.

The entire space was designed to provide our guests with an unforgettable day: a giant screen, in addition to options to complete the experience such as foosball, futtable, Fifa video games, live music, and of course, all this washed down with lots of cold Heineken.

Watch the video of how this edition went.